Sports Media Training

You only get one chance to make great first impression

Today, 9 out of 10 student-athletes own a smartphone. They are always on their phones, posting selfies, memes and creating TikTok videos, but most student-athletes are not aware of thier personal brand and how it could impact their scholarship opportunities.

The primary responsiblity of student-athletes is to represent their school, and protect their personal brand. For many students they make impulsive decsions, and they fail to understand the depth of their consequences, until it is possibly too late.

Today, colleges and universities have grown increasingly intolerant towards athletes who violate their personal conduct policies, due to inexcusable behavior. These unintentional consequences can result in game suspensions, dismissal from the team, removal of scholarships and the loss of eligibilty.

Athfluence recognize that it is important that student-athletes need to be well grounded in media and digital literacy by providing your son or daugther with a comprehensive system on how to navigate their social brand , through reputation management technology. We provide online coaching with actionable tips on building and growing your child's online personal brand while constructively using social media.

Athfluence can provide your son or daughter with professional media training, so they can articulate and communicate effectively, especially in front of communication outlets, such as televison, radio, or print media.

It is no secret that colleges and universities are reviewing the social media profiles and personas of potential recruits. Many students-student athletes, fail to realize that any infromation that they post on social media can be can resurrected. That means you will be held fully responsible your your actions. In order to have a postive experience you should ultilize the following tips:

1. Think once, twice or three times before you hit the send button. Once you hit the "send" button you "own" the post.

2. Avoid inappropriate material, such as nudity, explicit or vulgar language, inappropriate gestures, and the use of alcohol or drugs.

3. Don't retweet or share inappropriate posts. Once you hit "send" you have co-signed or endorse the negative behavior.

4. Only post positive information, like your team or individual achievements.

5. DM coaches to get on their radar. This helps create awareness and consideration for your skill sets.

6. Do not let anyone post on your account without your approval. Remember it is your account , and at the end of the day your brand.

7. Set your account to "public", so coaches can review your social media profile.

Name, Image & Likeness Management Services

Student-Athlete Compensation

We assist college athletes in managing their name, image, and likeness or NIL without violating NCAA rules, state-related laws, conference, and school polices, We also can assist student-athletes and their parents or guardians to help navigate the new NIL opportunities and compliance requirements to maintain athletic eligibility. Our agency provides ethical, fuduciary services to ensure that our clients have full access to risk managemnt counseling, financial accounting services, contractual review, and negotiations to protect the intellectual capital of the student-athlete.

For more information on the recent NCAA NIL policy click on this link.

Sports Psychology

Peak Performance Coaching

Our licensed sport psychologists help student-athletes achieve optimal health, giving you the ablity to match your athletic skills with your mental toughness to help you be more confident in the classroom and field or court. You will learn how to control your negative thoughts and emotions to give you the confidence to achieve your academic and athletic goals.

We provide various platforms to connect with student-athletes via personal individual coaching sessions and behavioral-health training for a group or team meeting. Our behavioral-health support programs give coaches, parents, and athletic trainers the necessary skills to complement the student-athlete's baseline mental health training to help them successfully manage their sports-life management support system.

Player Monitoring Services

You eyes and ears to prevent problems before they occur

According to the NCAA, there were approximately 4000 secondary violations last year, equating to 10.9 violations per day. Many of these violations could have been avoided, but unfortunately, colleges and universities can't be everywhere, especially in the fast-paced digital world that we live in today.

What if you had an extra set of eyes and ears monitoring your players and staff so you could preempt potential issues before they become significant problems?

Fortunately for your sports department, you have Athfluence.io to give your school the extra bandwith you need to stay ahead of the problem curve. Our experienced security professionlas work seamlessly in the background essentially acting as your private dectective to monitor your team's player conduct and social media policies.

Contact us now for a free consultation

No commitment, just a friendly chat to understand what we can do together

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